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 Farm Marketing Launchpad

I’ll teach you how to build your brand, get more customers and grow your farm!
  • Foundations of local food marketing
  • Your one-page farm business plan
  • The 12 fatal flaws of farm websites
  • How to Attract Customers
  • Why a Farm Brand is Critical
  • 7 Marketing Traits of Great Farms

And much more in this 3-Video Series!

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7 Marketing Traits of Highly Successful Farms

Learn how profitable farms attract customers, get publicity and command high prices!

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Learn to build your brand, get more customers and grow your farm business!

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From a homesteading family in backwoods Georgia to flying high over corporate America. Then from leaving the rat race behind to become a sustainable farmer, cheesemaker and modern homesteader.

If you’re interested in that convoluted story, just click the button to see the winding road I’ve traveled and what I believe.

SMALL FARM  PODCAST EPISODES

Value-packed weekly episodes with advice and tips for building a profitable farm business.

Why You Must Create a Great Farm Brand

Is branding important for your farm business? Let’s start with what I mean by the word “brand” because it’s a word that we hear often, but we may not understand the meaning.  I mean, what does the word “brand” mean anyway?

7 Habits of Successful Farm Marketers

So what’s the secret to marketing farm and local food products? Today, I’ll tell you, and set you on a solid foundation for marketing your farm and/or food products. Because, if we produce great food and farm products and there’s no one to buy it, what’s the point?

How to Tackle Farm Price Objections: Farm Podcast

[smart_track_player url="https://media.blubrry.com/selfsufficientlife/content.blubrry.com/selfsufficientlife/SFN87.mp3" title="4 Steps to Overcoming Farm Price Objections" social="true" social_twitter="true" social_facebook="true" social_gplus="true"...

How to Grow Your Farm’s Email List: Farm Podcast

An email list is your most important communication asset, and email marketing is a great way to sell your farm products. But how do you build a list in the first place? In this episode I walk you through the four not-so-simple steps of email list building for your farm business.

Why Small Farms Fail: Farm Podcast

Small businesses routinely fail in every industry segment, but what   causes small farms to fail? In this episode I share 7 reasons why small farms fail, so you learn what not to do so that your farm thrives. I'll walk you through seven reasons why small farms fail.

Is your farm a money-sucking hobby or a profitable business?

The phrase hobby farm is cute and all, but what’s the difference between a hobby farm and a farming business? In this episode, I’m going to tell you why you might have a farm hobby that costs you money rather than a thriving farm business that earns you money.

How Farmers Use Coolbots to Keep Products Cool: Farm Podcast

Whether you're selling market vegetables, pastured meats or raw milk and farmstead cheese, one thing's for certain. You gotta keep your products cool to preserve shelf life. In this episode, we learn how farmers use Coolbots to do just that.

Farm Marketing Blog

Proven, practical marketing strategies and advice for launching and growing a profitable farm business.

Why You Must Create a Great Farm Brand

Why You Must Create a Great Farm Brand

Is branding important for your farm business? Let’s start with what I mean by the word “brand” because it’s a word that we hear often, but we may not understand the meaning.  I mean, what does the word “brand” mean anyway?
read more
7 Habits of Successful Farm Marketers

7 Habits of Successful Farm Marketers

So what’s the secret to marketing farm and local food products? Today, I’ll tell you, and set you on a solid foundation for marketing your farm and/or food products. Because, if we produce great food and farm products and there’s no one to buy it, what’s the point?
read more
How to Grow Your Farm’s Email List: Farm Podcast

How to Grow Your Farm’s Email List: Farm Podcast

An email list is your most important communication asset, and email marketing is a great way to sell your farm products. But how do you build a list in the first place? In this episode I walk you through the four not-so-simple steps of email list building for your farm business.
read more
Why Small Farms Fail: Farm Podcast

Why Small Farms Fail: Farm Podcast

Small businesses routinely fail in every industry segment, but what   causes small farms to fail? In this episode I share 7 reasons why small farms fail, so you learn what not to do so that your farm thrives. I'll walk you through seven reasons why small farms fail.
read more

LATEST SMALL FARM PODCAST EPISODES

Value-packed weekly episodes with advice and tips for building a profitable farm business.

Why You Must Create a Great Farm Brand

Is branding important for your farm business? Let’s start with what I mean by the word “brand” because it’s a word that we hear often, but we may not understand the meaning.  I mean, what does the word “brand” mean anyway?

7 Habits of Successful Farm Marketers

So what’s the secret to marketing farm and local food products? Today, I’ll tell you, and set you on a solid foundation for marketing your farm and/or food products. Because, if we produce great food and farm products and there’s no one to buy it, what’s the point?

How to Tackle Farm Price Objections: Farm Podcast

[smart_track_player url="https://media.blubrry.com/selfsufficientlife/content.blubrry.com/selfsufficientlife/SFN87.mp3" title="4 Steps to Overcoming Farm Price Objections" social="true" social_twitter="true" social_facebook="true" social_gplus="true"...

How to Grow Your Farm’s Email List: Farm Podcast

An email list is your most important communication asset, and email marketing is a great way to sell your farm products. But how do you build a list in the first place? In this episode I walk you through the four not-so-simple steps of email list building for your farm business.

Why Small Farms Fail: Farm Podcast

Small businesses routinely fail in every industry segment, but what   causes small farms to fail? In this episode I share 7 reasons why small farms fail, so you learn what not to do so that your farm thrives. I'll walk you through seven reasons why small farms fail.

Is your farm a money-sucking hobby or a profitable business?

The phrase hobby farm is cute and all, but what’s the difference between a hobby farm and a farming business? In this episode, I’m going to tell you why you might have a farm hobby that costs you money rather than a thriving farm business that earns you money.

How Farmers Use Coolbots to Keep Products Cool: Farm Podcast

Whether you're selling market vegetables, pastured meats or raw milk and farmstead cheese, one thing's for certain. You gotta keep your products cool to preserve shelf life. In this episode, we learn how farmers use Coolbots to do just that.

Should you start a Facebook page or a Facebook group?

This week I’ll answer a listener’s question on whether it’s best to start a Facebook page or a Facebook group for her farm. I cover the pros and cons of each and describe what you can do with a Facebook page that you can't do in a group, and vice versa.

Random Acts of Farm Marketing

Let's discuss a crisis in small business. A crisis in most businesses, actually, but particularly in farm businesses. It’s a problem that creates undue stress, panic and results in farmers not building their brands, getting enough customers and growing their farm business. I’m talking about Random Acts of Farm Marketing.

Selling meat by weight online & taking payments for farm tours

This week I tackle three questions. One is about the tricky issue of selling meat by product weight online. A related question is about managing inventory of meat when selling both online and at a farm store. And the third question is about managing the reservation and payment process for farm tours.

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