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Grow Your Farm Business

Stop floundering. Start flourishing!

THERE ARE TWO TYPES OF SMALL FARMS:

1

THE MAJORITY WHO

FLOUNDER

They enjoy farming...or at least they used to. Now, they're  swamped with chores, an off-farm job and the constant battle to FIND CUSTOMERS who will PAY the premium prices they need...and deserve. They STRUGGLE WITH MARKETING their farm's products and wonder if they'll ever GET AHEAD financially (sound familiar?).

2

THE MINORITY WHO

FLOURISH

They not only love farming, but they've created a tribe of loyal...almost RAVING FANS. They always have a WAITLIST of customers, and current customers not only pay the farm's PREMIUM PRICES, but CHEERLEAD for them as well. Other farmers look on with envy at how easy they make it look and wonder WHAT THEIR SECRET IS

SO, WHAT IS THE SECRET?

Why do so few family farmers flourish while so many flounder? The answer is simple...one word:

MARKETING

The flourishing farmer knows how to market his or her farm, and excels at

THREE CRITICAL SUCCESS FACTORS

1

BUILDING A

FARM BRAND

because

She knows that her farm isn't a hobby...it's a business. And like Apple, Starbucks, Disney and all great businesses, she knows it's critical to build a brand so that her farm is the first one recalled by consumers, market managers, chefs and retailers.

2

ATTRACTING

SUPPORTERS

by

Taking a stand that inspires others, excelling at service positioning products that the market desires and values. He also excels at using online marketing (web/social media) to connect with customers and create a loyal following.

3

COMMANDING

A PREMIUM

because

This farm team knows they aren't producing a commodity product. Instead of  constantly trying to "sell" they market effectively to create pent-up demand. They create their own market and command prices they need, and deserve.

BEING A GOOD FARMER IS NOT ENOUGH TO RUN A

SUCCESSFUL FARMING BUSINESS

Running a profitable farming business is not about being a gifted farmer. There are thousands and thousands of talented farmers who struggle to make a living with their farming skills. 

The actual "farming" work, such as breeding, weeding, seeding and feeding...and kneading (for you bakers), accounts for...maybe...20% of what it takes to run a profitable small farming business. The remaining 80% of your success comes down to your business and marketing skills.

Sure, others "get" marketing.

BUT HOW CAN I GET GREAT AT 

MARKETING MY FARM BUSINESS?

I hear ya. I mean, we all know it can be really hard to learn all you need to about "modern" marketing, especially when you go it alone. And it's even harder when you're overwhelmed with farm work and just not sure where to start or what to do. 

AND THAT'S WHY I CREATED A

SPECIAL RESOURCE

TO HELP YOU

GET GROWING!

The Small Farm Nation Academy is an online membership community of farmers...just like you. It's your essential resource for the training, advice and support you need to market and grow your farm business!

The Small Farm Nation Academy:

  • is the best way to master all the aspects of how to market your farm in a way that attracts the right customers...those who recognize and are eager to pay for the value you provide.
  • includes step-by-step video training on branding, list building, website development, social media marketing, farm copywriting, getting PR & media coverage, selling to restaurants, go-to-market strategies and more.
  • is not just a one-time course or program! Each month you'll receive a new video training course, and I'll be adding new content monthly to the training library, helping you to stay up to date on farm marketing challenges and opportunities.

All this and much, much more...

The Small Farm Nation Academy surpasses every other marketing course I've taken! I've loved every video, watching most more than once before I put it into action. Tim's feedback is the best part...it's obvious that Tim wants me to succeed, and THAT's motivating!  I particularly loved the course on debunking the "ideal customer" myth...it helped me to get unstuck!

Amie, Franchesca's Dawn Farm

John Doe UI/UX Designer

I see this lifting our business out of a stall. My husband and I are extremely invested and excited about what we've watched and implemented. I originally thought the course would help me with a website. Who knew it was actually a coaching session for my business?! Thank you so much. #businesssaver      

Jennifer, Moxie Farms

John Doe UI/UX Designer

Here's How Small Farm Nation Academy Will Help You

1.  COURSE LIBRARY

This is where you will learn and master specific topics that are critical to successfully marketing your farm business. Each module includes several video lessons, downloads and even templates you can complete to nail down your farm business and marketing plan. 

Current and future training modules include:

  • Create Your One-Page Farm Business Plan (template included)
  • How to Develop Your Farm Brand (including choosing a name, logo design, the "ideal customer" myth and how to attract customers.)
  • How to Build a Beautiful Farm Website That Actually Attracts Visitors, Engages Them and Inspires Action
  • A Comparison of Website Builders (WordPress, Squarespace, Wix/Weebly, etc.) and Which Is the Hands-Down Winner
  • Understanding Search Engine Optimization (SEO) and How to Ensure Your Farm Ranks First on Google and Other Search Engines
  • How to Build an Email List of Eager Farm Supporters Using Lead Magnets, Pop-Up and Exit Intent Tools
  • How to Set-Up and Run Email Marketing Campaigns That Generate Sales  
  • Social Media Marketing Tactics That Emphasize "Quality" Followers, Rather Than "Quantity"
  • Copywriting Course for Farmers and Understanding the Two Types of Copy You Must Create to Succeed in Modern Marketing
  • Blogging & Content Marketing for Farmers, Including How-to Write Headlines and Copy That Gets Results
  • How to Get Media and Public Relations for Your Farm
  • A Comparison of Go-To-Market Alternatives, Including Direct, Farmers Markets, CSA, Bulk, Wholesale, Restaurants, etc.
  • Graphic Design Tools and Techniques That YOU Can Use to Make Your Farm Stand Out 

NEW CONTENT ADDED MONTHLY!

2. SUPPORTIVE COMMUNITY

For many, this will be the best part of Small Farm Nation. While the courses and expert interviews offered are excellent, the truth is that there are many farm marketers with great experience to share. The goal of Small Farm Nation is to bring all that experience under one roof to openly share what works, and what doesn't.

The forum inside Small Farm Marketing is clean, crisp and allows for focused conversation, robust search capabilities and rich, threaded conversation that simply isn't possible inside Facebook groups.

There are even forums to ask for expert feedback on your website, copywriting, pricing challenges or anything else related to successfully building your farm business. Get advice, feedback, motivation and support from an active community of fellow farmers.

3. QUICK VIDEO TIPS

Need a quick answer to a tough question? These concise videos address challenges common to farm marketing, such as dealing with price objections, pitching restaurants, quick website tips and more.

They'll give you exactly what you need to know without wasting your precious time.

4. Members-Only Resources

Small Farm Nation members are entitled to special discounts from selected farming partners, such as:

  • Moyer's Chicks,
  • Hoss Tools,
  • Fertrell,
  • Nasco,
  • CoolBot &
  • Premier 1. 

Just use the link/discount provided in the member resource section.

Those discounts alone could pay for your membership.

In addition to discounts, you'll also get exclusive member-only planstemplates and checklists.

Plus you'll get a library of dozens of ready-to-use inspirational images you can share on social media, designed to get you followers and move you up in the news feeds. New social share images are added monthly!

5. MASTERMIND & COACHING CALLS

Imagine going to a conference and learning from the best farm marketers around. How they got started, what's worked, what hasn't...how amazing would that be? Well, that's exactly what you'll get inside Small Farm Nation, and all without ever leaving the farm!

Monthly interviews & coaching calls to give you the guidance you need to grow your farm business.

GET INSTANT ACCESS TO THE SMALL FARM NATION ACADEMY!

Only $25

per month

Recurring payment - cancel anytime with just 2 mouse clicks 

  • Member Forum (join other farmers to discuss what works, what doesn't and ideas for growing your farm business)
  • Quick Wins (short answers to tough problems)
  • Member Discounts (discounts from selected providers of products that your farm needs)
  • Training Courses (master the critical marketing topics and tactics that your farm needs to grow)
  • New Content added monthly

After reading Tim's books and hearing his podcast I knew he was a real sharp business person with a heart for helping people. So when the Small Farm Nation Academy opened, I jumped in immediately. I'm finding the courses on marketing just as relevant to my pest control business today as they will be to my future farm business!

Coby, Coby's Pest Control

John Doe UI/UX Designer

SO, IS THE ACADEMY ONLY FOR FARMERS?

Not at all! Just read what  Coby has to say (above). The overwhelming majority of what's taught in the academy applies to anyone involved in small business, but I've focused the content on farming/local food. That definitely includes: 

  • Pasture based farmers of meat and eggs 
  • Market growers of vegetables & fruits
  • Artisan bakeries
  • Landscapers, contractors, pest control firms, etc.
  • Dairies & raw milk operations
  • Producers of honey, cheese, yogurt, soap, fiber, teas, jams/jellies/pies, pickles, syrup and other farm/local food products 
  • Wineries, breweries & distilleries
  • Agritourism event marketers
  • Local food restaurants & caterers

Basically, anyone who believes they're part of the local food movement will definitely benefit from the marketing and technical courses within the Academy, as well as the rich community of members.

A LITTLE ABOUT ME

Hi, I'm Tim, founder and creator of the Small Farm Nation Academy, and your virtual farm marketing mentor.

I've authored several books on farming and self-sufficient living, and hosted popular podcasts on farming and homesteading. That's my awesome wife, Liz, in the picture with me. Together we successfully started and grew a diversified livestock farm, selling pastured meats directly to consumers via a meat CSA.

Our farm was featured by The New York Times, CNN, Garden & Gun Magazine, Southern Living, ACRES USA, Fox News, NPR, RFD TV, The Atlanta Journal Constitution and more. 

I also built an artisan cheese business that won awards at The American Cheese Society, United States Cheese Championship and the World Jersey Cheese Awards.

Over the years our farm's products were sold directly to consumers, featured on the menus of top restaurants & resorts, and carried by Kroger, Whole Foods and other retailers.

My passion is helping to expand the local food ​movement and helping farmers to succeed with their farming businesses.

Tim's feedback helped me focus on what needs to be done and the steps I need to take to get there--all before even following the first course. His knowledge and desire to help his fellow farmer shines through!

Teresa, Bracken Belle Creamery​

John Doe UI/UX Designer

The courses in the Small Farm Nation Academy have already given me valuable business information and have helped me lay the solid foundation that my farm business has been lacking.      

Daniel, East West Farm

John Doe UI/UX Designer

YOU MAY BE WONDERING...


May I ask Tim questions?

Is it really worth $25/month?

Is training content available immediately, or is it time released (drip fed)?

I haven't even started my farm yet. Is Small Farm Nation right for me?

Can I get feedback on my website?

I can create the site, but I hate writing copy. Any tips on that?

I love all this, but I have a restaurant/landscape business/winery...whatever, but not a farm. Can Small Farm Nation help me?

What if I want to cancel?

You mean I can get the content and cancel right away?

How is this different from the Facebook Groups I follow?

Will new content be added monthly?

Will you charge extra when you release new courses & content?

GET INSTANT ACCESS TO THE SMALL FARM NATION ACADEMY!

Only $25

per month

Recurring payment - cancel anytime with just 2 mouse clicks 

  • Member Forum (join other farmers to discuss what works, what doesn't and ideas for growing your farm business)
  • Quick Wins (short answers to tough problems)
  • Member Discounts (discounts from selected providers of products that your farm needs)
  • Training Courses (master the critical marketing topics and tactics that your farm needs to grow)
  • New Content added monthly

 I have been extremely impressed with the content of the academy. Lots of answers I couldn’t seem to find elsewhere and stuff to inspire you to step back and take a professional look at your goals and overall business. For anyone on the fence, this is a great path to success. Do it!

Joel, Fort Rock Farms

John Doe UI/UX Designer

We truly enjoyed Tim's class on farm marketing--we took away so much, were inspired and motivated!

James & Eileen, Little Seed Farm​

John Doe UI/UX Designer

Stop floundering. Start flourishing!

AND GET GROWING!