Is your farm a money-sucking hobby or a profitable business?

Is your farm a money-sucking hobby or a profitable business?

The phrase hobby farm is cute and all, but what’s the difference between a hobby farm and a farming business? In this episode, I’m going to tell you why you might have a farm hobby that costs you money rather than a thriving farm business that earns you money.

How Farmers Use Coolbots to Keep Products Cool: Farm Podcast

How Farmers Use Coolbots to Keep Products Cool: Farm Podcast

Whether you’re selling market vegetables, pastured meats or raw milk and farmstead cheese, one thing’s for certain. You gotta keep your products cool to preserve shelf life. In this episode, we learn how farmers use Coolbots to do just that.

Should you start a Facebook page or a Facebook group?

Should you start a Facebook page or a Facebook group?

This week I’ll answer a listener’s question on whether it’s best to start a Facebook page or a Facebook group for her farm. I cover the pros and cons of each and describe what you can do with a Facebook page that you can’t do in a group, and vice versa.

Random Acts of Farm Marketing

Random Acts of Farm Marketing

Let’s discuss a crisis in small business. A crisis in most businesses, actually, but particularly in farm businesses. It’s a problem that creates undue stress, panic and results in farmers not building their brands, getting enough customers and growing their farm business.

I’m talking about Random Acts of Farm Marketing.

Selling meat by weight online & taking payments for farm tours

Selling meat by weight online & taking payments for farm tours

This week I tackle three questions. One is about the tricky issue of selling meat by product weight online. A related question is about managing inventory of meat when selling both online and at a farm store. And the third question is about managing the reservation and payment process for farm tours.

Robert Brady on Marketing Your Farm with Google Ads

Robert Brady on Marketing Your Farm with Google Ads

This week I’m speaking with a farmer turned online marketing expert about how to use Google Ads to attract customers to your farm business. If you’re interested in farm marketing, you’ll get a lot out of Robert’s expertise, as I did.  Enjoy the episode!

How to Write a Great About Page for Your Farm

How to Write a Great About Page for Your Farm

Lots of farmers struggle with how to share their story. In this week’s farm podcast, I share the advice I gave to a farmer about how to share her story and create a great about page for your website.

When to Avoid Sales Funnels and Marketing Gimmicks

When to Avoid Sales Funnels and Marketing Gimmicks

In this farm podcast, I discuss why you may not want to use automated sales funnels and marketing gimmicks in marketing your farm business. I describe the Jeff Walker Product Launch Formula, what it’s designed to do and why I recommend that farmers exercise caution with this strategy.

Joel Salatin on How to Swap a Depressing Job for a Rewarding Farm

Joel Salatin on How to Swap a Depressing Job for a Rewarding Farm

In this farm podcast, Joel Salatin and I have a provocative discussion about how to quit an unfulfilling job and start a farm business. Joel offers some real gems in this episode, as he outlines his seven rules for starting a profitable farm. We talk at length about his latest book, Your Successful Farm Business, which can be thought of as a graduate course to the book that got so many people started in farming, You Can Farm!

How to Start a Profitable Flower Farm

How to Start a Profitable Flower Farm

People have been talking about the importance of local food for years but what about local flowers? In this farm podcast, I’m speaking with a “farmpreneur” who found the courage to quit her job and start a thriving flower farm. Even though she had never farmed before.

How to Start a Farm Tanning Sheepskins

How to Start a Farm Tanning Sheepskins

As sustainable livestock farmers, we want to honor the whole animal. But what about when it comes to using the animals hides? Joining me in this farm podcast, is Sarah Scully founder of Vermont Natural Sheepskins. Sarah and her husband, Rick, started the first commercial organic tannery in America.

How to Scale Up Pastured Poultry

How to Scale Up Pastured Poultry

Guess what? You CAN start a pastured poultry business and scale it to a size that supports a family. Or multiple families. Tune in as Paul Grieve from Pasturebird and Primal Pastures shares the story of how his family has done just that.

Starting Up a New Farm

Starting Up a New Farm

In this farm podcast, I talk about the sometimes long and steady process of setting up a new farm. My guest is Jenn Colby of Howling Wolf Farm in Vermont. We also tackle the touchy issue of why it’s sometimes more challenging for women farmers than men. Listen in to see what you think.

Craft Meat With Crowd Cow

Craft Meat With Crowd Cow

In this farm podcast, I examine one of the biggest problems consumers face when wanting to buy directly from farmers, the problem of convenience. I talk with Joe Heitzeberg, co-founder and CEO of Crowd Cow. It’s an interesting business model that is endeavoring to make it easier for farmers and consumers to come together and celebrate what Crowd Cow calls “craft meat.” Tune in for a great story.

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