Starting Up a New Farm

Starting Up a New Farm

This week I talk about the sometimes long and steady process of setting up a new farm. My guest is Jenn Colby of Howling Wolf Farm in Vermont. We also tackle the touchy issue of why it’s sometimes more challenging for women farmers than men. Listen in to see what you think.

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Talking Farm Marketing on the Modern Acre Podcast

Talking Farm Marketing on the Modern Acre Podcast

This week I’d like to introduce you to an awesome new podcast. I really enjoyed my conversation with Tim and Tyler Nuss of the Modern Acre podcast recently. If you haven’t heard their podcast, here’s your chance. Then hit their site and subscribe.

Talking Farm Marketing on the Modern Acre Podcast

Talking Farm Marketing on the Modern Acre Podcast

This week I’d like to introduce you to an awesome new podcast. I really enjoyed my conversation with Tim and Tyler Nuss of the Modern Acre podcast recently. If you haven’t heard their podcast, here’s your chance. Then hit their site and subscribe.

Talking Pastured Poultry with John Suscovich

Talking Pastured Poultry with John Suscovich

In this episode, I talk with John Suscovich of Farm Marketing Solutions. We discuss John’s new book on Marketing Pastured Poultry, how to start a pastured poultry business, the critical success factors to achieving profitability and much more.
And, of course, we discuss what Howard Stern has in common with pastured poultry.

Random Acts of Marketing

Random Acts of Marketing

Today I want to discuss a crisis in small business. A crisis in most businesses, actually, but particularly in farm businesses. It’s a problem that creates undue stress, panic and results in farmers not building their brands, getting enough customers and growing their farm business.

I’m talking about Random Acts of Marketing.

Talking Farm Marketing on the Farm to Table Talk Podcast

Talking Farm Marketing on the Farm to Table Talk Podcast

Well, well...the tables were turned on me once again. Instead of being behind the microphone on my own podcast, this time I was the one being interviewed. And I thoroughly enjoyed my discussion with Rodger on his wonderful podcast, Farm to Table Talk. Listen to the...

Talking farm marketing on Australia’s Profitable Farmer podcast

Talking farm marketing on Australia’s Profitable Farmer podcast

It was a real pleasure speaking with Andrew on his wonderful podcast, Profitable Farmer. We found that, even though we're half a world apart, we're completely aligned as it relates to running a profitable farm business. We discussed many aspects of starting and...

Announcing the Small Farm Nation Academy

Announcing the Small Farm Nation Academy

Where oh where can you go to learn all the skills you need to market your farm business? Today I’m going to tell you about the greatest farm tool you can invest in this year, the one that will help you to get growing! A membership site full of training videos, Mastermind interviews and resources to teach you how to market your farm business.

Why Your Farm Needs Great Brand Recognition

Why Your Farm Needs Great Brand Recognition

Is branding important for your farm business?

Let’s start with what I mean by the word “brand” because it’s a word that we hear often, but we may not understand the meaning.  I mean, what does the word “brand” mean anyway?

Foundations for Farm & Local Food Marketing

Foundations for Farm & Local Food Marketing

So what’s the secret to marketing farm and local food products? Today, I’ll tell you, and set you on a solid foundation for marketing your farm and/or food products. Because, if we produce great food and farm products and there’s no one to buy it, what’s the point?

11 Farm Business Rules

11 Farm Business Rules

Serving the local food community and reconnecting heritage breed animals to neglected farmland was, and is, a worthy pursuit, and it’s one that a growing number of people are drawn to.

If you’re one of those people, that’s awesome, and I encourage you to follow your dream.

What farmers need to know about 2018 Facebook changes

What farmers need to know about 2018 Facebook changes

Facebook is now focused not on the brands…or those of you who have farm Facebook pages, but rather focused on the individual FB user.

Learn how to use Facebook effectively with the end in mind. And the end is getting people to conduct a transaction with you.

Email List Building 101 For Farmers

Email List Building 101 For Farmers

An email list is your most important communication asset, and email marketing is a great way to sell your farm products. But how do you build a list in the first place?

In this episode I walk you through the four not-so-simple steps of email list building for your farm business.

7 Reason Why Small Farms Fail

7 Reason Why Small Farms Fail

Small businesses routinely fail in every industry segment, but what   causes small farms to fail? In this episode I share 7 reasons why small farms fail, so you learn what not to do so that your farm thrives.

I’ll walk you through seven reasons why small farms fail.

Farm Law, Liability & How to Protect Your Assets

Farm Law, Liability & How to Protect Your Assets

A lot of people dream of starting a family farm and selling directly to customers, but how do you protect yourself from getting sued?

In this episode, join me and the Food Lawyer as we discuss farm law, liability and how to protect your personal assets.

Do You Have a Farm Business or a Farm Hobby?

Do You Have a Farm Business or a Farm Hobby?

The phrase hobby farm is cute and all, but what’s the difference between a hobby farm and a farming business? In this episode, I’m going to tell you why you might have a farm hobby that costs you money rather than a thriving farm business that earns you money.

My Interview on Chris Martenson’s Peak Prosperity Podcast

My Interview on Chris Martenson’s Peak Prosperity Podcast

This week I was a guest on the popular Peak Prosperity podcast. It was a great pleasure speaking with Adam Taggart, who co-founded Peak Prosperity with Chris Martenson. You can listen to the episode here on the Peak Prosperity website, here on iTunes or here on...

Make Money With Farm Events

Make Money With Farm Events

If you have a farm business, you should definitely offer agritourism and farm events. This post will explain why. Even if you don't yet operate a farm business you could start one centered only on agritourism. If that's what floats your boat. Why is agritourism an...

How to Build Your Personal Farm Brand

How to Build Your Personal Farm Brand

We’ve all heard the term corporate branding, but what is a personal brand, and do farmers need one? In this episode, I’m going to tell you why you need to develop your own personal farm brand, and how to do it. Because, from a marketing perspective, a sustainable farm business is quite unique in the scheme of business models.

The “Ideal Customer” Myth

The “Ideal Customer” Myth

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