The phrase hobby farm is cute and all, but what’s the difference between a hobby farm and a farming business? In this episode, I’m going to tell you why you might have a farm hobby that costs you money rather than a thriving farm business that earns you money.
We’ve all heard the term corporate branding, but what is a personal brand, and do farmers need one? In this episode, I’m going to tell you why you need to develop your own personal farm brand, and how to do it. Because, from a marketing perspective, a sustainable farm business is quite unique in the scheme of business models.
If you’re planning to start a farm—or any small business—when should you start marketing it?
In this post, I explain why you should start marketing your farm or small business BEFORE you even open for business.