Building a recognized brand for your farm business is one of your most important priorities. This episode discusses why and how to do it.
This week I tackle three questions. One is about the tricky issue of selling meat by product weight online. A related question is about managing inventory of meat when selling both online and at a farm store. And the third question is about managing the reservation and payment process for farm tours.
This week I’m speaking with a farmer turned online marketing expert about how to use Google Ads to attract customers to your farm business. If you’re interested in farm marketing, you’ll get a lot out of Robert’s expertise, as I did. Enjoy the episode!
This week I address listener questions on: When to buy farm equipment, whether to buy new or used equipment, and how to set wholesale prices for farm products.
Lots of farmers struggle with how to share their story. In this week’s farm podcast, I share the advice I gave to a farmer about how to share her story and create a great about page for your website.
In this farm podcast, I discuss why you may not want to use automated sales funnels and marketing gimmicks in marketing your farm business. I describe the Jeff Walker Product Launch Formula, what it’s designed to do and why I recommend that farmers exercise caution with this strategy.