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Focus on These 7 Farm Marketing Tips This Winter

Focus on These 7 Farm Marketing Tips This Winter

So it’s December and we’re winding down the farm season. While that means we have fewer chores to do, we still have farm chores, right? Frozen water troughs, hay that’s gotta be dished out, pigs still need to be fed and so on.

Let’s take advantage of this time to focus on one of the most strategically important areas of our business—of any business. And that is marketing. In this episode I’ll walk you through 7 Farm Marketing tasks you can perform this winter to get your farm in great shape for next year.

Are you making this huge mistake with your email list?

Are you making this huge mistake with your email list?

Today I want to cover a critical mistake that almost everyone makes with their email list. Not just farmers, but over 90% of ALL businesses. And I don’t want you to continue making that mistake, so we’re gonna set you on the right path today. Because, as you no doubt know why now, building a thriving, engaged list of email subscribers is hugely important to the success of your business.

Should you have one farm brand or many?

Should you have one farm brand or many?

So it’s branding week here on the Small Farm Nation podcast. And we’re going to talk about not just branding, but how many farm brands you should have. So this isn’t a super long episode but it is super important. Because farming lends itself to multiple enterprises and multiple products more than any industry I know of. I mean, imagine you raise cows and only cows. Sounds like you have one product, right? Well…

How to be an entrepreneur when you’re not one naturally

How to be an entrepreneur when you’re not one naturally

What can you do if you have a business but you’re not a natural entrepreneur?Today, I’m gonna show you how to stop working ON your business rather than being a slave to it so you can avoid burnout and realize your entrepreneurial dreams. And I’ve got a special, awesome download to help you do just that.

How to Create an Email List for Your Farm

How to Create an Email List for Your Farm

So it’s marketing week here on the Small Farm Nation podcast. And one of the challenges I hear most often expressed from small farmers (really any small business, actually), is how difficult it is to create an email list of potential customers. In this episode we’ll discuss three keys to putting your list-building efforts on autopilot so you can grow your email list.

What is the Best Website Platform for Your Farm Business?

What is the Best Website Platform for Your Farm Business?

It’s online marketing week here on the Small Farm Nation podcast. And this week we’re talking websites, or, more specifically, what website design tool you should use. And we have plenty of options, right? There’s lots of website builders out there—you know, Squarespace, Wix, Weebly, GoDaddy, and WordPress. I’ll walk you through all the options and help you decide what’s right for your farm business.

Mistakes to avoid when designing your farm logo

Mistakes to avoid when designing your farm logo

What do most people think of when they think of branding? They think of logos. In fact, many people think that their logo is their brand. And you can’t have a great brand without a super cool logo design, can you? Today, I’m gonna tell you the mistakes you’re making with your farm logo design and what you really should be doing, instead.

Creating a One-Page Farm Business Plan

Creating a One-Page Farm Business Plan

Okay, so it’s strategy week here on the Small Farm Nation podcast. And nothing says “strategy” more than business planning, so that’s the focus this week. Now, the first thing you’re told to do when starting a business is to write a business plan. But should you? Do traditional business plans help? Or is there a better way.
Yes, there is a better way, and in this episode I’ll walk you through how to create an actionable one-page business plan.

10 Reasons Small Farms Struggle to Sell Products

10 Reasons Small Farms Struggle to Sell Products

Okay, so it’s Marketing week here on the podcast. And it’s an important episode, and if you’re a farmer, this is gonna really resonate with you. I want to talk about why small farms struggle so much to sell their products. If you’re a small, family farmer, you know what I mean. I’ve created a list of ten reasons why small farms struggle to sell their products. Listen in and see what you think.

12 Fatal Flaws of Most Farm Websites

12 Fatal Flaws of Most Farm Websites

Okay, so it’s Online Marketing week here on the Small Farm Nation podcast, and we’re gonna discuss the dirty dozen…the 12 Fatal Flaws of Most Farm Websites. I’d say at least 90% of farm websites commit these sins. Do you?

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