Thanks! Your FREE DOWNLOAD is on its way to your mailbox!
Here’s what to do next…
1. Check your email inbox
I’ve just sent you a welcome email with your download link for the guide. You should receive this within the next 5-10 minutes, but if it’s not there after 24 hours then please send me a note at email@example.com so I can get it to you.
TIP: If you’re a Gmail user like me, drag my first email from your “Promotions” tab to your “Primary” tab so you won’t miss anything important.
3. Here is some content you may find helpful
Okay, so it’s strategy week here on the Small Farm Nation podcast. And nothing says “strategy” more than business planning, so that’s the focus this week. Now, the first thing you’re told to do when starting a business is to write a business plan. But should you? Do traditional business plans help? Or is there a better way.
Yes, there is a better way, and in this episode I’ll walk you through how to create an actionable one-page business plan.
What do most people think of when they think of branding? They think of logos. In fact, many people think that their logo is their brand. And you can’t have a great brand without a super cool logo design, can you? Today, I’m gonna tell you the mistakes you’re making with your farm logo design and what you really should be doing, instead.
What can you do if you have a business but you’re not a natural entrepreneur? In this farm podcast, I’m gonna show you how to stop working ON your business rather than being a slave to it so you can avoid burnout and realize your entrepreneurial dreams. And I’ve got a special, awesome download to help you do just that.
One of the challenges I hear most often expressed from small farmers (really any small business, actually), is how difficult it is to create an email list of potential customers. In this episode, we’ll discuss three keys to putting your list-building efforts on autopilot so you can grow your email list.
Is branding important for your farm business?
Let’s start with what I mean by the word “brand” because it’s a word that we hear often, but we may not understand the meaning. I mean, what does the word “brand” mean anyway?
So what’s the secret to marketing farm and local food products? Today, I’ll tell you, and set you on a solid foundation for marketing your farm and/or food products. Because, if we produce great food and farm products and there’s no one to buy it, what’s the point?
[smart_track_player url="https://media.blubrry.com/selfsufficientlife/content.blubrry.com/selfsufficientlife/SFN87.mp3" title="4 Steps to Overcoming Farm Price Objections" social="true" social_twitter="true" social_facebook="true" social_gplus="true"...
An email list is your most important communication asset, and email marketing is a great way to sell your farm products. But how do you build a list in the first place?
In this episode I walk you through the four not-so-simple steps of email list building for your farm business.
Small businesses routinely fail in every industry segment, but what causes small farms to fail? In this episode I share 7 reasons why small farms fail, so you learn what not to do so that your farm thrives.
I’ll walk you through seven reasons why small farms fail.
The phrase hobby farm is cute and all, but what’s the difference between a hobby farm and a farming business? In this episode, I’m going to tell you why you might have a farm hobby that costs you money rather than a thriving farm business that earns you money.
Want to know How to Start a Farm Business? Here are 11 rules that will guide you so that your farm business is profitable, sustainable and enjoyable!
When you search for rural land you’ll find all sorts of places that look promising. But how do you know if you’ve found your dream property? Today, I’ll share what we’ve learned and cover the 23 questions you should answer before buying that rural property. Listen to...
Whether you’re selling market vegetables, pastured meats or raw milk and farmstead cheese, one thing’s for certain. You gotta keep your products cool to preserve shelf life. In this episode, we learn how farmers use Coolbots to do just that.
You’ve probably heard how important it is to define and communicate with your ideal customer. So is it? In this episode, I’ll tell you why it’s a waste of time focusing on mythical ideal customers and walk you through what you should be doing, instead!
This week I’ll answer a listener’s question on whether it’s best to start a Facebook page or a Facebook group for her farm. I cover the pros and cons of each and describe what you can do with a Facebook page that you can’t do in a group, and vice versa.
Let’s discuss a crisis in small business. A crisis in most businesses, actually, but particularly in farm businesses. It’s a problem that creates undue stress, panic and results in farmers not building their brands, getting enough customers and growing their farm business.
I’m talking about Random Acts of Farm Marketing.
If you’re planning to start a farm—or any small business—when should you start marketing it? In this episode I explain why you should start marketing your farm BEFORE you even open for business.
Building a recognized brand for your farm business is one of your most important priorities. This episode discusses why and how to do it.
This week I tackle three questions. One is about the tricky issue of selling meat by product weight online. A related question is about managing inventory of meat when selling both online and at a farm store. And the third question is about managing the reservation and payment process for farm tours.
This week I’m speaking with a farmer turned online marketing expert about how to use Google Ads to attract customers to your farm business. If you’re interested in farm marketing, you’ll get a lot out of Robert’s expertise, as I did. Enjoy the episode!
This week I address listener questions on: When to buy farm equipment, whether to buy new or used equipment, and how to set wholesale prices for farm products.
Lots of farmers struggle with how to share their story. In this week’s farm podcast, I share the advice I gave to a farmer about how to share her story and create a great about page for your website.
In this farm podcast, I discuss why you may not want to use automated sales funnels and marketing gimmicks in marketing your farm business. I describe the Jeff Walker Product Launch Formula, what it’s designed to do and why I recommend that farmers exercise caution with this strategy.
In this farm podcast, Joel Salatin and I have a provocative discussion about how to quit an unfulfilling job and start a farm business. Joel offers some real gems in this episode, as he outlines his seven rules for starting a profitable farm. We talk at length about his latest book, Your Successful Farm Business, which can be thought of as a graduate course to the book that got so many people started in farming, You Can Farm!